Frequently Asked Questions (FAQs)

The following FAQs are provided to further answer any questions that you may have concerning the Autherpreneur Program.  If you have any additional questions after you review our Website material and FAQs, please contact me at vsantoro@proauthors.com.

1. If I invest in the Authorpreneur program, will I sell more books?

No reputable business can make such a guarantee without knowing something about the quality of the book and the marketing plan. However, the Authorpreneur program will help you to brand yourself as an expert while providing your book with more exposure in the Internet marketplace. This can help you to sell more books while building your niche subscriber list, that will be a good target market for your subsequent books.

2. There are a lot of Internet marketing books and  programs available on the Web today. What makes       the Authorpreneur program unique?

The Authorpreneur program is a turnkey total solution that provides a comprehensive step-by-step training and resource guide, as well as toolkits containing the software and resources that you need to be successful online.

Additionally, it was created for published authors, by a published author with Internet marketing experience. Other programs only focus on a specific part or just offer software bundles without any instruction on how to effectively use them as marketing tools.

3. If your program is so valuable, why are you selling it so inexpensively?

Originally the plan was to sell the Authorpreneur program as a hardcopy notebook with a CD-ROM for $495.00. Instead, we decided to offer the same information in a downloadable PDF e-book format and reduce the overhead, e.g., cost of materials, warehousing, shipping and handling, etc.

By doing this, we are able to pass the savings on to our fellow authors.  Our policy is to do well by going good. By helping more authors to be successful, we can build more long-term win-win business relationships.

4. If you’re already a published author, why didn’t you use  a publisher and offer the Authorpreneur program as a regular book?

The problem with committing Internet information to print is that it is constantly changing. In the time it takes to release a book, it would already begin to become outdated and continue to do so. I reviewed some of the books I had purchased on book marketing and many of the Website references were no longer available. Some of the online techniques were also dated and no longer considered effective.

So, instead, we decided to provide our program electronically and offer our customers free updates in the form of a yearly report to notify them of the changes that will impact their online business; such as with search engine changes, new trends, etc. The report will also provide strategies and instructions to help you maintain a competitive advantage.

5. I’m very introverted and cannot call the media to try    and obtain PR. Can your program help me?

The Authorpreneur program was designed to use the Internet to gain media attention – both passively and proactively. If you can post information that will interest the media, our program will demonstrate how to have your Website place in the “top ten” of the search engines so the media will find your Website, press releases and initiate the contact. This is considered our passive approach.

The program also demonstrates how to proactively contact the media in a targeted campaign without having to make cold calls to the reporters or producers. The “About the Author” page lists what I was able to accomplish using these techniques that are offered in the Authorpreneur program.

6. I'm a writer but have not published yet. Can your program help me?

Absolutely! By using your writing skills to establish yourself within your niche, you can earn a good online income as a writer. Then if you decide to write a book, you will have a writing portfolio and subscriber list that will be customers for your book. You will also learn how to conduct more effective market research that will help you to

7. If I use the Authorpreneur program, will it help me to get and agent or a traditional publisher?

While this is not the intent of the Authorpreneur program, if you:

• Use the program to develop a large niche audience that views you as an expert.

• Propose a new book based upon their needs.

• Demonstrate that your book proposal comes with a ready-to-buy customer list and a sales record from this group…

Then you will greatly improve your chances of obtaining representation or a publishing contract if your niche audience is large enough.

8. I am not technical. Can I still  successfully use your program?

The Authorpreneur contains no "Geek-Speak!" You do not have to be technical to successfully use the Authorpreneur program. If you are willing to invest your time, know how to follow step-by-step instructions and surf the Web, you can successfully use the program.

9. If I use your program, is there any need to use a book publicist?

The Authorpreneur program was designed to compliment the efforts of a good book publicist – not replace this valuable service. By becoming an Authorpreneur and branding yourself as an expert, you will provide your publicist with a more marketable background that will help him or her obtain more publicity for you and your book within the mainstream media.

10. I’ve read your Website information, but I’m still skeptical. Are there any other benefits that the Authorpreneur program offers?

Once you use the Authorpreneur program to expand your writing skills and create a sound online business strategy, you can then:

• Conduct proper market and competitive research to write more effective book proposals for future books in your niche area.

• Supplement your current book with niche reports and e-books to increase your income with downloadable products.

• Build other niche Websites to expand your online business and income.

• Become a ghostwriter for other Webmasters in your niche market.

11. The Authorpreneur Toolbar looks cool but will it really help me as an author?

The Authorpreneur Toolbar was created to help you to work more efficiently online. To try and organize and save a large number of Website links in your Favorites folder is difficult. Then to try and find them can be time consuming and usually most people forget what Websites they even have saved.

Many Webmasters offer e-books with links to good Websites. However, most of us forget that we have these e-books or where we stored them on our computers. Then when we do find them, we discover that many of the links no longer work as the book becomes outdated.

The Authorpreneur Toolbar is well-organized and follows the Authorpreneur program from niche research through executing your effective marketing campaign. It also provides author, marketing and computer tools to help you to work more quickly and efficiently.

The toolbar resides at the top of your browser window so it is always available, well-organized and easy to use. Also, each time that you open your browser, the toolbar checks the ProAuthors.com Website for updates and displays them automatically – so it will never become outdated and you will always receive the latest features. We refer to this as future-proofing your investment. If you are a serious author or Internet marketer, you will wonder how you ever lived without it.

If you have any additional questions, please contact me: vsantoro@proauthors.com

     Click here to become an Authorpreneur today!

Authorpreneur is a registered trademark of V. Michael Santoro. Swiss Army Knife and image are trademarked by the Victorinox Corporation.